The two premium brands have reimagined four Master & Dynamic products, including two headphones, an earphone, and a headphone stand for the Master & Dynamic 0.95 signature collection.
New York City-based premium audio company Master & Dynamic today announced a partnership with like-minded premium camera company Leica Camera and their high-end accessories brand 0.95. Working closely together, the two icons have fused their common values in creating the “Master & Dynamic for 0.95” signature collection of two headphones, an earphone and a headphone stand inspired by the design of the legendary and world’s fastest aperture aspherical lens: The Leica Noctilux-M 50mm f/0.95 ASPH. All four sound tools will initially be available at participating Leica Stores/boutiques globally, luxury online retail partner Mr. Porter and masterdynamic.com starting May 11, 2017.
The “Master & Dynamic for 0.95” collection includes a number of Master & Dynamic’s core products: the black metal/black leather MW60 Wireless Over-Ear Headphones ($549), black metal/black leather MH40 Over-Ear Headphones ($399), black PVD-coated brass ME05 Earphones ($199) and black steel MP1000 Headphone Stand ($59). This unique series of headphones – just like Leica cameras – accompany one on a journey through life, whether traveling the globe or savoring the beauty found in moments of everyday life.
“When I set out to create Master & Dynamic, I asked my team to think about our approach to headphones the same way revered premium brands I admire treat their products, ” said Jonathan Levine, Founder and CEO of Master & Dynamic. “I’ve loved Leica’s aesthetic and craftsmanship for quite some time, so to be partnering with them on a design project within three years of the launch of Master & Dynamic is truly an honor. It’s amazing to see how many fans and enthusiasts we have in common.”
“Concentration on the essential is Leica Design’s guiding principle. At Leica, we believe that ‘form follows function’ in all its consequences. This also means that all our products have to be of the highest standards in manufacturing and quality. Only if the product is close to perfection in its function can it develop these special aethetics,” says Mark Shipard, Head of Design at Leica Camera AG. “This same standard we ask of our cooperation partners, too. In Master & Dynamic, we found a partner which believes in these values equally. It was, therefore, an intuitive process to design this beautiful, high-quality series of headphones.”
The headphones and earphone all feature the iconic red marker known from Leica’s legendary lenses; both of the custom headphones are covered in black smooth grain cowhide and also feature the aforementioned red color on the ear pads’ acoustic mesh. Leica’s signature knurling is apparent throughout, as are the words “Developed in NYC. Reimagined in Wetzlar,” which are engraved inside the ear cup of the MW60 in the company’s signature font.
Featuring Master & Dynamic’s signature bledn of form and function, the entire “Master & Dynamic of 0.95” collection looks as good as it sounds. Named in homage of the Leica Noctilux-M 50mm f/0.95 ASPH. lens, 0.95 is an attitude that unites the fine art of precision enginnering, superb performance, quality of materials, and enduring value. These ideals reflect Master & Dynamic’s meticulous approach to materials, technoloyg and sound quality.