TODAY IS THE WORLD PREMIERE OF THE NEW MARSHALL CAMPAIGN – NEVER STOP LISTENING.
For more than half a century, it has been Marshall’s mission to always be listening –to the ones that no one else would listen to, the rebels and the misfits. It has always been and will always be Marshall’s ambition to make these voices heard.
With this as the driving force, Marshall introduces their new campaign with Iggy Pop that not only explores their rich history of working within emerging and rebellious countercultures of the past, but also the way that Marshall continues to influence and support new voices. This campaign aims to highlight the importance of listening in all its forms, and the way that listening shapes the world and influences perspective. Marshall is still listening, still pushing forward and still working to amplify the voices of today.
You can access the hero film with Iggy Pop here. For images and more information, please visit press.marshallheadphones.com. Also discover the first product in the Never Stop Listening line-up – Mode II, the first true wireless headphones from Marshall at marshallheadphones.com
THE GODFATHER OF PUNK
Named the “Godfather of Punk”, Iggy Pop’s presence is and always has been loud, influencing a wide range of musicians after him. Marshall has literally been behind Iggy since the beginning, making him the perfect fit for this campaign. This is not only because our paths through history have been intertwined since his beginnings, but because Iggy has always embodied the loud, unapologetic spirit of Marshall.
“Iggy is one of the few artists who has continued throughout the years to be nothing but original, rebellious and loud – in every sense of the word.”
– Andrew Sekora, Creative Director
CAMPAIGN MANIFESTO
Listening matters. Listening is at the heart of what we do, but it’s about so much more than just listening to music. Listening also happens when you take off your headphones. Listening is how we create our world. When we listen with purpose, we open ourselves up to learning and understanding more than we ever could on our own. When we tune in to each other, it’s powerful. Together our voices can create massive change, and change is loud.
THE PRODUCT LINE-UP
The Never Stop Listening campaign will promote three products in the Marshall line-up: Monitor II A.N.C., Major IV and Mode II.
- Monitor II A.N.C: Inspired by Marshall heritage, Monitor II A.N.C. headphones are authentic yet modern, embodying the iconic Marshall design while delivering high performance sound like you’ve never heard before.
- Major IV: Major IV is the icon, reborn. These headphones come with 80+ solid hours of wireless playtime, wireless charging and a new, improved ergonomic design.
- Mode II: Mode II is the first in-ear true wireless from Marshall. Engineered to deliver a thunderous audio experience and 25 hours of portable playtime with the charging case, Mode II produces phenomenal sound with no wires attached.
MANUFACTURER’S SUGGESTED RETAIL PRICES
- MONITOR II A.N.C.: ……………… $319 / €299 / £269
- MAJOR IV: …………………………. $149 / €149 / £129
- MODE II: ……………………………. $179 / €179 / £159
For more information, visit Marshall.com, Facebook, and Twitter.
