Apple dominated mobility among SMBs in 2014; Samsung made slight gains.
According to a report released by Intermedia, the world’s largest independent provide of hosted Microsoft Exchange, iPhone and iPads accounted for 68% of the more than 446,000 mobile devices activated on their network in 2014. Android devices followed in second place with 26% of activations.
Rather than tempting business users to abandon Apple, Samsung’s growth appears to have come at the expense of other Android device manufacturers—most notably Motorola, which dropped to 2.8% of 2014 activations from 5.6% in 2013.
“While the conventional wisdom is that Android has greater market share, Apple has accounted for approximately two-thirds of all mobile devices activated by Intermedia’s users for four years running,” said Michael Gold, president of Intermedia. “Many Intermedia customers use their smartphones and tablets as their primary business tools. Intermedia hopes this insight into SMB user preferences will help IT decision makers as they plan for future user productivity and system scalability.”
Intermedia’s full report is available at intermedia.net/report/mobile-trends2015.
Additional 2014 trends and developments that are detailed in the report include:
- The launch of the iPhone 6/6 Plus was nearly 50% bigger on Intermedia’s network than the launch of the iPhone 5s/5c
- 76% of the users who activated the new iPhone chose the iPhone 6 over the iPhone 6 Plus
- The share of iPads among all devices activated on Intermedia’s network shrank from 16.2% in 2013 to 13.7% in 2014
The findings of this report are derived from Intermedia’s non-personally identifiable log of ActiveSync activations over time. Intermedia’s customers use ActiveSync technology to sync mobile devices to their Hosted Microsoft Exchange email account.
In addition to providing many other essential business solutions, Intermedia ranks as the largest independent provider of cloud-based Microsoft Hosted Exchange business email. Intermedia is therefore uniquely positioned to report on certain business mobility trends, as the only Hosted Exchange provider to possess this volume of data without affiliation to any particular device, vendor or mobile operating system.