Over the last few years, mobile devices have searched in popularity, overtaking desktop and laptop setups. One of the main differences is rather than navigating through websites; mobile devices are running apps that give you easy access to anything you want to deal with. From your banking to your shopping, games, booking holidays and more. Everything can now be done on the go, and even when it comes to accessing the Internet through a web browser, mobile devices have the highest hit rate for traffic. Apple is one of the big three mobile device manufacturers and have consistently held their place at the top as an alternative to the android system.

Proprietary Tech

Over the years, things like the Blackberry operating system have come and gone, but the two that have survived are the android OS and the Apple iOS. Many different mobile phone and device manufacturers use android as a technology, and there are various components of hardware that you will find in more than one manufacturer’s lineup. Apple is entirely different. They are 100% proprietary, and everything they make is for use in their mobile phones only, and they don’t share. The company is based in California in Silicon Valley and has a long-standing reputation for producing high-end technology, including desktops, laptops and, more recently, their iPads and iPhones. Generally, their technology is more expensive than some of the other available counterparts. However, you also get what you pay for, and many people believe that Apple has the formula cracked and will not shop anywhere else. 

Simple Formula 

Whereas other companies may offer a range of handsets, Samsung being one of the most complicated to understand all of the series, Apple sticks to a fundamental formula. They have a new handset available every year, with a standard, superior, and cutdown offering, generally completing each line-up. Again, the tablet range follows a similar design basis, although, over the years, they have generated an iPad, an iPad Pro, and iPad Air. All of which offer the customer slightly different functionality depending on the role you need your mobile device to play in your life. Apple technology is considered suitable for domestic and business use and offers a level of security that doesn’t seem to be available in Windows or android-based devices. The iPad also runs on a version of their iOS system, and the navigation and look and feel of both the iPad and the iPhone is very similar, making it user-friendly and popular.

Hardware Specs

The hardware used by the company is always high-end. Over the years, they have played a clever endgame of being slightly behind new technologies, allowing others to go first and fail, pick up on the improvements, and finally release their own. The change to iPhones that were capable of running 5G is a good example. They were very late to the game and when it came to bringing out their first 5G ready mobile, but as it turned out, the rollout of 5G has not been as quick as initially hoped, and therefore, they have certainly not done themselves any damage by waiting that little bit longer. They seem to play a much more considered game and take their time coming up with new ideas and releases, which has always worked well. Over the years, they have only had one handset that did not meet expectations, and that was the iPhone X. You can see how aware the company is of this feeling as it was soon pulled from sale, and it’s no longer available to buy brand-new.

Cameras and More 

Over the last few years, mobile phones have become about more than just the ability to make calls and access the Internet away from home. Providing phones with high-end cameras that replace the need for the user to carry a separate device has become something of a contest, and again. In contrast, Apple has hung back a little compared to others; they still provide outstanding camera functionality within all of their latest handsets. Generally, the camera technology offered in their pro range will be better than that offered in the standard phone or iPad. Again, the cutdown versions like the iPhone SE have even more basic technology.

iPhone 12

To get a good idea of the latest Apple hardware, we will take a quick look at the iPhone 12, their latest incarnation. One of the critical features of their phones is their chipset, and again this is entirely in-house; and at the moment, the iPhone 12 runs the newest build, the Apple A14 bionic. The handset comes running iOS 14.1, but this is upgradeable via software updates that will be pushed to the phone as and when they are available. When it comes to cameras, it is all about the megapixels offered. They haven’t really entered the megapixel race, which has seen some manufacturers go well over 100 megapixels per lens. However, what they have done is add clever software to high standard lenses to create a picture that is just as impressive. The iPhone 12 has two 12-megapixel lenses, and the iPhone 12 Pro, which is the higher-spec version, features three 12-megapixel lenses. When it comes to the CPU, they bring the Hexa-core (2×3.1 GHz Firestorm + 4×1.8 GHz Icestorm) and combine this with an Apple GPU (4-core graphics). It is top of the range tech and well worth a look.