• Home
  • About
  • Advertise
  • Contact
  • Team
  • Featured Reviews

Subscribe to Updates

Get the latest creative news from FooBar about art, design and business.

Facebook Twitter
  • Contact
  • Archive
Facebook Twitter
MacSourcesMacSources
Subscribe
  • APPS
    Email Me App
    80

    Email Me 2022 App REVIEW

    May 20, 2022
    JumpDesktop-Mac-App-May-2022-001
    88

    Jump Desktop Mac and iOS 2022 App REVIEW Connect from Anywhere

    May 18, 2022
    HazeOver-Mac-App-May-2022-001
    100

    HazeOver for Mac 2022 REVIEW Keep Focused with this Great Utility

    May 13, 2022
    AirBuddy 2.5 Device Monitor For Mac
    100

    AirBuddy 2.5 Device Monitor For Mac 2022 REVIEW

    May 11, 2022
    Sticky-Notes-Post-it-notes-Mac-App-May-2022-001
    75

    Sticky Notes Post-it notes for Mac 2022 REVIEW

    May 10, 2022
  • REVIEWS
    • Accessory
      • Cases
      • Charging
      • Docks
      • Earbuds
      • EDC
      • Headphones
      • Photography
      • Bags
      • Batteries
    • Cables
      • Computers and Tablets
      • Screen Protectors
      • Data Storage
      • Displays
      • Keyboards
      • Gaming
      • Microphones
      • Networking
      • Printers
    • Smartphone
      • Speakers
      • Smart Home
      • Health and Wellness
      • Home Goods
      • Office
      • Personal Vehicles
      • Security
      • Smart Locks
      • Wearable
  • BLOG
    Ukraine-Flag

    MacSources Stands with Ukraine

    March 1, 2022
    PC gaming

    Top Games To Play On A Mac

    February 15, 2022
    Mailbutler Founder Interview

    10 Questions Asked of Mailbutler Founder, Tobias Knobl During Honest Interview

    February 2, 2022
    Steve Jobs Laughing

    Apple Pays Tribute to Steve Jobs on the 10th Anniversary of His Death

    October 5, 2021
    Spectrum Mobile logo with a line through it

    Spectrum Mobile and Why to Look Elsewhere

    September 20, 2021
MacSourcesMacSources
Home»Contributor»Growing Your Etsy Store in 2021
Contributor

Growing Your Etsy Store in 2021

Guest SubmissionBy Guest SubmissionJune 18, 2021Updated:February 12, 2022No Comments3 Mins Read
Facebook Twitter Pinterest LinkedIn Tumblr Email
Four Important Benefits of Building a Site on Drupal 8
Share
Facebook Twitter LinkedIn Pinterest Email Reddit

Being an Etsy owner is a great way to kickstart a career as an independent artisan. Etsy has been a longstanding platform for freelance creatives to pave their own way and start making a profit from their passions. After the 2020 COVID pandemic, Etsy exploded in popularity. With mass unemployment forcing people to look for new forms of income, many decided to dip their toes in the convoluted e-commerce seas. Etsy was a beacon shining out, beckoning them to shore with an easy-to-use interface and super-simplified selling process. If you’ve just opened your shop or are doing some preliminary research, here are ways you can grow your store and start boosting sales.

Know Your Brand

You sell one-of-a-kind mugs. You knit unfathomably adorable baby beanies. But what do you really stand for as a brand? Your products are just one piece of the pie. In order to stand out among the masses, you’ll need to cultivate a strong brand image and, in turn, a strong brand presence.

Your image is your identity, as it’s made up of visual components, like a logo and color scheme, and non-visual elements, like your tone and web content. To consumers, your brand is ultimately what will influence whether they engage with your posts, leave a good review and decide to share your products. Even if you happen to sell something that blows away someone’s expectations, they’re less likely to ever return or even share their experience with others if your brand is non-existent.

Brands make people feel connected. They extend a hand and offer the digital equivalent of a friendly smile. They offer to communicate and converse. The best brands aren’t all me, me, me. They listen more than they share and know how to balance their business’s offerings with meaningful interactions. So, make sure you build a strong brand first, and establish a presence on social media platforms. Keep it cohesive as your Instagram, Pinterest and store should all have the same or complimentary color schemes and writing.

Get to Know Your Audience

To really convert, you’ll want to know how to build a store and site that attracts people ready to buy. In marketing, these are people in the middle of what’s known as a sales funnel. The sales funnel is a process people take to go from an interested party to a satisfied customer. It’s the entire journey of realizing you don’t have an ice cube tray to researching, buying and then loving your new top-of-the-line ice maker. As an e-commerce business owner, you’ll want to get all the inside details on what works best for your platform. You can review this guide on Etsy SEO tips for success in 2021; not only will it walk you through the steps of optimizing your store, but it is also full of information on how to find buyers on desktop and mobile devices.

Once your store is optimized, you can start complimenting your products with meaningful content. A blog with Pinterest-worthy posts and an active Instagram page will help you the most here. Facebook can also be a good tool, but only if your target audience frequents the platform. Rather than trying to simply market everywhere, find out where your target audience likes to hang out online. What hashtags do they follow? Do they prefer videos or photos? Doing some audience research will allow you to build a brand that’s personable, inclusive and, most importantly, profitable.

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
Avatar of Guest Submission
Guest Submission

    Guest Submission is an area where we at MacSources accept writing from non-staff contributors. If we like your writing and you have been submitting to us for a while there is a good chance we will ask if you would like to become part of the staff. By becoming part of the staff at MacSources you will get your own bio area under each post you write and will have the option to use your own affiliate links to your posts. Want to be a guest contributor? Do so here. Submission-Area

    Related Posts

    coding

    Five effective ways to engage and motivate a remote team

    May 25, 2022
    SEO Data

    Technology Behind Online Gambling Platforms

    May 25, 2022
    iPhone

    How To Gamble Safely on Your iPhone

    May 24, 2022
    Add A Comment

    Leave A Reply Cancel Reply

    Subscribe to Updates

    Get the latest creative news from FooBar about art, design and business.

    • Facebook
    • Twitter
    • Pinterest
    • YouTube
    • LinkedIn
    • Instagram

    Use Code for 20% Off
    E-win Racing Gaming Chairs
    Recent
    SwitchEasy MagWallet Leather Card Holder
    8.5

    SwitchEasy MagWallet Leather Card Holder 2022 REVIEW

    May 25, 2022
    Lockly 7S Smart Deadbolt
    8.2

    Lockly 7S Smart Deadbolt 2022 REVIEW

    May 25, 2022
    Vinci Brands 1% for the Planet NEWS

    Vinci Brands Partners with 1% for the Planet NEWS

    May 25, 2022
    coding

    Five effective ways to engage and motivate a remote team

    May 25, 2022
    SEO Data

    Technology Behind Online Gambling Platforms

    May 25, 2022
    MacSources
    Facebook Twitter Instagram Pinterest YouTube LinkedIn
    • Home
    • Advertise
    • Team
    • About
    • Contact
    • Privacy Policy
    © 2022 MacSources. Hosted by SiteGround.

    Type above and press Enter to search. Press Esc to cancel.