Smart Rower is a first in the industry.
Echelon Fitness, the brand dedicated to changing the fitness category through smart innovation at affordable prices, recently announced one of its newest products – the Echelon Row – at CES 2020. The Echelon fitness brand focuses on inclusivity and accessibility for everybody, offering at-home fitness experiences with high-tech connected equipment, personalized workouts, an online community and professional trainers accessible through the Echelon Fit App.
The Echelon Row is a smart rowing machine with a unique swivel device holder, motorized resistance control, comfortable seat and foot design, and foldable design for easy storage and handling. The first in the industry, this Row features a toggle control on the handle to adjust resistance. There will be two models, one for tablet use and another with an integrated 22-inch screen. Starting as low as $999.
Some of the key features of the Echelon Row include:
- DEVICE HOLDER THAT BOTH SWIVELS 90° AND FLIPS 180°
- LIVE & ON-DEMAND CLASSES WITH EXPERIENCED INSTRUCTORS
- MOTORIZED RESISTANCE CONTROLS LOCATED ON HANDLEBARS
- COMFORTABLE SEAT DESIGN PUTS YOU IN OPTIMUM ROWING POSITION
- 32 LEVELS OF MAGNETIC RESISTANCE
- FOOT PLATFORM ADJUSTS TO FOOT SIZE WITH VELCRO STRAP TO SECURE FOOT
- RAIL ANGLE OF 1.7 DEGREES FOR OPTIMUM PERFORMANCE
- FOLDABLE DESIGN FOR EASY STORAGE AND HANDLE FOR PORTABILITY
“Echelon was born out of the promise to offer everybody the benefits of connected fitness in an approachable manner. For us, it is more than offering the best value in the marketplace, it is also about streamlined design, technological ease, convenient transportation, and storage,” said Lou Lentine, president of Echelon Fitness Multimedia LLC. “It is our third year showing our products at CES and we are proud to not only showcases a continually growing portfolio – featuring our newest rowers and treadmills – but also the Echelon experience which includes our down-to-earth trainers and our newly announced partnership with Samsung Health on TV. Because four out of every five people do not engage in enough regular exercise, Samsung has developed a fitness and wellness solution designed to fit around consumers’ hectic schedules. We are pleased to share we are supporting that mission together.”
Echelon joins the Samsung Health on TV platform, an application available on Samsung TV where Echelon fitness classes will soon be available on over 20 million televisions. With Samsung Health on TV, Samsung’s central hub for fitness and mindfulness within the home, consumers will be able to see their activities, track their progress, and pursue shared fitness goals with the entire family. Echelon joins a suite of incredible wellness partners including Calm, FitPlan, Jillian Michaels, Obe Fitness, and Barre 3 offering free and exclusive content for Samsung Health on TV.
The Echelon Row recently launched a crowd-funding effort through Indiegogo. With 12 days left on its campaign, the initial $25,000 goal has already been met and surpassed with 45 backers.