Prime members can start shopping hundreds of thousands of deals today at 6 pm PT / 9 pm ET for 30 straight hours of member-only savings

Amazon is kicking off its third annual Prime Day six hours early this year – giving members 30 hours to shop beginning at 6 pm PT / 9 pm ET today, Monday, July 10. With new deals starting as often as every five minutes, members can shop for deals organized by more than 20 of the most-shopped-for themes – from shutterbugs to sports enthusiasts and everything in between. In addition to shopping deals, Prime members can visit www.amazon.com/primeday to stream live deal reveals at the top of every hour during peak shopping times – and buy the featured products right there, as they’re watching – as well as get deal updates and insider tips on everything they need to know about Prime Day. Prime members can also download the Amazon App and start watching upcoming deals up to 24 hours before they are live. Anyone can shop and save on Prime Day by joining Prime or starting a free trial at www.amazon.com/primeday.

Alexa Shoppers Start Early on Prime Day

Prime members with an Amazon Echo, Echo Dot, Echo Show, Amazon Tap, compatible Fire TV or Fire tablet can start their Prime Day shopping even earlier. Beginning at 4 pm PT / 7 pm ET today, July 10, voice shoppers have exclusive early access to select Prime Day deals. Learn more by visiting www.amazon.com/alexadeals.

Prime Day Deals Sneak Peek

In addition to tens of thousands of Lightning Deals throughout the 30-hour shopping period – with new deals starting as often as every five minutes – Prime members will find curated Spotlight Deals beginning at 6 pm PT / 9 pm ET. Below is a Prime Day deal sneak peek.

TV Deals

Starting at 6 pm PT / 9 pm ET members can visit www.amazon.com/primedaytvdeals to shop top TV deals. TV deals will run at various times throughout the 30-hour shopping period. Select TV deals include:

  • Newly released Element 55-inch 4K Ultra HD Smart LED TV – Amazon Fire TV Edition, only $399.99
  • 25% off select TCL smart TVs, starting at $119.99 for a 28-inch
  • 32-inch 720p TCL TV, only $99.99
  • 40-inch 1080p TCL TV, only $199.99
  • 55-inch premium brand 4K Smart LED TV, only $599.99
  • Get 15% back on select Samsung TVs, audio and more on Prime Day with an Amazon Prime credit card

Deals from Small Businesses and Entrepreneurs on Amazon

Thousands of small businesses and entrepreneurs on Amazon from around the world are participating in Prime Day by offering products at the lowest prices of the year. In fact, more than 40 percent of all Lightning Deals will come from small businesses and entrepreneurs this year. Some of these deals include:

Amazon Restaurants Deal

Prime members located in eligible restaurant delivery areas who make a qualifying Amazon or Prime Now purchase on Prime Day will receive a promotional code for $5 off each of their first five Amazon Restaurants orders. Each Amazon Restaurants order must be $20 or more. There are currently thousands of restaurants available in the service in more than 20 cities in the U.S.

Every Day Made Better with Prime

Prime was designed to make your life better every single day. Tens of millions of members around the world enjoy the many benefits of Prime. In the U.S. that includes unlimited access to award-winning movies and TV episodes with Prime Video; unlimited access to Prime Music, Audible Channels for Prime, Prime Reading, Prime Photos, Twitch Prime; early access to select Lightning Deals, one free pre-released book a month with Kindle First, and more. Plus, Prime members around the world can enjoy exclusive deal shopping on Prime Day. Prime was built on the foundation of unlimited fast, free shipping, and members receive unlimited Free Two-Day Shipping on more than 50 million items, Prime FREE One-Day Shipping and Prime FREE Same-Day Delivery in more than 5,000 cities and towns, and two-hour delivery with Prime Now in more than 30 major cities.

Start a free trial of Amazon Prime at amazon.com/prime.
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