Pink Trekz and Aware With Pink Campaign to Raise Money for Breast Cancer Research and Awareness. AfterShokz will donate 25% of Trekz Titanium Pink sales to Bright Pink®
AfterShokz, the award-winning headphone brand known for its patented bone conduction technology, is joining the fight against breast and ovarian cancer by going (Bright) Pink. Their popular Trekz Titanium bone conduction headphones, designed to ensure users remain aware, are now available in a limited-edition hot pink through the end of October. AfterShokz will donate 25% of Trekz Titanium Pink sales to Bright Pink®, an inspiring national organization whose mission is to save women’s lives from breast cancer and ovarian cancer by empowering women to live proactively at a young age.
In addition to showing support through the sale of these hot-colored headphones, AfterShokz hopes to empower individuals and raise awareness for breast cancer with their “Aware With Pink” campaign. Each time the hashtag #AwareWithPink is used on Facebook, Twitter and Instagram, AfterShokz will donate 25¢ up to $2,500 to Bright Pink. In September and October AfterShokz will be sharing a series of blogs and ads with tips and proactive measures on staying healthy, active and informed, with the hope that they make a positive difference in lives prior to becoming statistics.
“If known for nothing else, AfterShokz is all about awareness; we make headphones that literally force you to remain aware while listening to music or talking on the phone,” said Kim Fassetta, CMO of AfterShokz. “This awareness we deliver has multiple benefits, most notably prevention of careless accidents due to inattentiveness. We do our best to educate our customers and the world on the valuable action of being open and aware of surroundings, even when we’re tuned in elsewhere. And it’s for those reasons the chance to collaborate with Bright Pink, an organization that also cares to deliver awareness, prevention, and action, makes perfect sense.”
Designed to ensure the ultimate level of awareness and comfort-without compromising on premium sound-Trekz Titanium are wireless, open ear sport headphones built with runners, cyclists and hikers in mind. Users can expect exceptional sound quality thanks to proprietary technologies such as PremiumPitch+™, which delivers dynamic range and truly powerful bass.
Trekz Titanium uses bone conduction technology to transmit audio waves to the inner ears through the skull, bypassing the eardrums completely. Place them on your cheekbones, just in front of your ears. This leaves your ear canals open, allowing you to remain alert and aware of ambient sounds while you enjoy your music. Bluetooth® connectivity gives you the ability to be free of wires and make and receive phone calls.
Trekz Titanium Pink will be available tomorrow on the company website, MSRP $129.95.
For more information on the product and the #AwareWithPink campaign visit, awarewithpink.aftershokz.com.
Find AfterShokz on Facebook and Twitter.
For more information on Bright Pink, please visit: brightpink.org.
